If Nashville has seemed more crowded than usual, it was. Let Freedom Sing!, our July 4th celebration, brought in a record-breaking 400,000 people. CMA Fest generated a record $93 million in estimated visitor spending, which was up from the year before. Don’t forget the the big concerts. For example, Alan Jackson’s Last Call generated the second-highest room demand of any weekend to date in 2026 with 92% occupancy county-wide and 98% occupancy downtown.
Details HERE.
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